Visual anthropology is a subfield of anthropology that explores the role of visual media—such as photography, film, video, and digital media—in studying and representing human cultures and societies. It involves both the use of visual methods for ethnographic research and the analysis of visual culture (e.g., art, symbols, media representations) within different societies.
Key Aspects of Visual Anthropology:
- Ethnographic Filmmaking & Photography – Documenting cultural practices, rituals, and everyday life through visual media.
- Analysis of Visual Culture – Studying how images, films, and media shape and reflect cultural identities and worldviews.
- Participatory and Collaborative Methods – Engaging communities in the production of visual content to ensure ethical representation.
- Digital and New Media – Exploring how digital technologies, social media, and virtual spaces contribute to cultural expression and transformation.